Lastnightstony

OOH is an acronym we use at WK Portland for Out of Home. This refers to ad space that can be found in all kinds of situations for the public. In London, the volume of advertising is staggering. Also, the shelf life of any ad is a lot shorter than things in the states. I like seeing the work that gets produced out in the world.The Nokia London Store Launch was last Thursday. It is over on Regent street near Piccadilly. WK is launching more stores around the globe. The adverts feature real people which is refreshing to see. Most of these people in the ads are friends and family of WK London employees. This is the Oxford Circus tube station. I have also seen Nokia inserts in this weeks Time Out London. Check out the site for meeting London. http://www.meet-your-city.com

 This is the Honda Problem Playground ad that launched a week ago. I have seen it 100 times on various channels. There is more print work popping up all over the place this week.This Honda billboard is on Commercial Street on the Way to Mama Thai’s. Damn good Indian food for lunch. Same ones in the tube as Ollie is pointing out. This is the Nike Mercurial Vapor ads that I have worked on with the rest of the crew here. This big spot is in the entrance of Niketown right now. It was in last nights Arsenal match program as well. One big difference I am seeing here as compared to the states is that a lot of the work is much more visible in my everyday life. It is satisfying to see the work out in the world. That buzz will never get old for me.